lori kainulainen
Graphic Designer/Production Artist
Lori Kainulainen
lotik
Production Designer who can bring a wealth of creative, production and prepress experience to any corporate, agency or printing environment. I have worked on an impressive assortment of print and digital collateral materials for marketing branding collateral, in-store, tradeshows, as well as mobile applications, retail packaging and catalogs. Also have managed creative projects from start to completion, specifically working with various print vendors. A strong team player and communicator, as well as a self-directed individual contributor.
SPECIALITIES
Catalogs, Newsletters, Circulars, Packaging, Die-Cuts, Tradeshow/Event Signage, Brochures, Direct Mail, Posters/Signage, Retail POS, ROP, and Manuals, Digital banners and collages
TECHNICAL SKILLS
Photoshop CC
Powerpoint
Microsoft Word
XTML/ HTML
Illustrator CC
Quark Xpress
Adobe Muse
CSS Style Sheets
InDesign CC
Flash
Constant Contact
PROFESSIONAL EXPERIENCE
Freelance Graphic Design/Production Artist May 2020 – January 2022
• Designed and produced many projects including newsletters, invitations, business cards, email banners
Friends of the St. Paul Public Library January 2022 - March 2022
Freelance Production Designer
Produced many projects using Adobe Creative Suite, Microsoft Word
• 2022 Opus & Olives Assets
• 2022 Minnesota Book Awards Assets
• Email header images
• Social media headers•Finalist brochure design
• Book cover images•Sponsor logo “soup” email
Data Recognition Corporation December 2015 – May 2020
Publications Specialist/Graphic Designer
• Publish both online and paper assessment forms for assigned programs in a digital workflow environment, bothpaper and online deliverables from single source xml files in a Content Management System.
• Produce State Testing materials according to state guidelines for K-12. Work load , file and color management.
• Provide technical production, and quality standards for file building and prepress in Adobe Creative Suite:InDesign, Photoshop and Illustrator
• Heavy use of paragraph, character and object style sheets for setting up Manuals, Assessment Guides and StudyGuides, ETC.
Composition Specialist
• Execute, maintain, and monitor all item and passages within IDEAS
• Utilize XML process instruction code for print layouts
• Create tech-enhanced items (e.g., bubble input, drag and drop, hotspot, click to respond, layered input) for onlinepresentation in INSIGHT
• Use IDEAS and its related tools to maintain process efficiencies:
• Online form(s) publishing
• Item editing
•I tem bank management (conversion, import, export, maintenance)
The Creative Group, Lee Carlson Center for Mental Illness, Creative Circle Freelance 2010 - 2020 Contract Graphic Designer/Production DesignShark Industries
• Layout of welding and abrasives catalog, converting from Quark to InDesign CC.
• Marketing and packaging products for Shark Industries
• Design process and executed multiple product catalog designs
ECM/Paradym Publishing
•Book Layout and design. K-12 Education, Mirrors & Windows Literature Books
Red Circle Agency, Gabriel deGrood Bendt, RPM Connect, Solve
• Created ad layouts, billboards, and other signage.
• Worked with internal creative services teams to execute design & production of Bentley brochure and sell-sheets
• Production of mechanicals for retail products
Shop HQ
• Collaborate with Art Director to created image collages using photoshop
Wells Fargo
• Strategically designed annual report layouts for print and digital delivery
College of St. Scholastica, Honeywell
• Redesigned newsletter adding content and photos
• Created image collages. Produced heavy chart layouts for digital mobile applications
IntegriPrint, Brandspring Solutions
• Designed and produced trade show/event signage and collateral. Table Displays and table throws for tradeshows.
• Concept, design, and produced postcards and other direct mail piece
Koch Industries
• Designed and marketed strategies for retail packaging of new products and existing • Collaboratedwith Engineering on new product labels, sell sheets, and packaging.
• Ensured that production files meet pre-press and printing specifications including page size, bleeds,color palette, font usage, link usage, file formats, layers, and four-color and black plate change
Pearson Education
November 2008 - September 2009
Marketing Catalog Specialist
• Manage catalog content for K-12 education, design and layout processes including partnering with productmanager and ensure consistency
• Incorporate brand strategy into catalog content and design
• Provide technical production using CS3, CS4: converting from Quark to InDesign
Star Tribune
March 201 - August 2004
Senior Production Artist
• Layout and design of ROP retail ads, special projects, direct mail, real estate advertising using InDesign
• Managed multiple projects making daily and weekly deadlines. Design and copy edits.
• Maintain graphic project files in a clear and orderly fashion and collect and manage files, images, fonts for output
EDUCATION
Cornell University – Digital Marketing Certificate
Understanding the Digital Marketing Landscape and the Customer Funnel
Assessing Opportunities in Paid Digital Media
Assessing Opportunities in Owned Digital Media
Implementing an Integrated Digital Marketing Plan
Minneapolis Community & Technical College – Web Design & Development certificate
HTML/XHTML I & II
Cascading Style Sheet
Creating Web Graphics
Dreamweaver I, II, III
Employers Association
Project Management for Everyone - 2009 - certificate
Hennepin Technical College
InDesign CS certificate
Advanced Photoshop certificate – 2003
Hennepin Technical College
Typesetting & Graphic Arts – 1978-1981 Associates degree
ACTIVITIES
AIGA of Minnesota: design camp volunteer: AIGA One-on-one portfolio reviewer, AIGA In-house designer group, Brown College portfolio reviewer, Designer learning group, Lee Carlson Center for Mental Illness